Web Critique and Analysis: The Battle of the "Swans" Theatre
For my web critique and analysis, I am going to compare the websites of Black Swan State Theatre located in Perth, Australia and Cygnet Theatre in San Diego, CA. Let the battles of Swans begin! FYI, Cygnet means a baby swan. What are the communication objectives of the site? Is there one purpose that is primary? Both communication obje cti ves are very similar in th e ir web site design. The main purp ose is to purchase tickets to the the theatre show. Who is the target audience for the site? Is there an audience who the site excludes? Ta rget audience for both companies in clude : sub scribers , theatergoers , and donors . Both web sit e have a call to action button to donate. Howe ver , Cygnet takes a step further by ackno wledging the ir don ors with a sc rolling image feature of donors. As for excluding any target audience, I d on't potentially see any exclusions. Cygnet takes advantage in being a c enter hub o f all w alk of live. They have ...